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March 8, 2021

Tag: best reviews plugin

The Evolution of Online Comments & Spam

Tuesday, 28 November 2017 by Heyoya Admin
For years, online comments have remained stagnant and fairly boring. Today, this is not the case and there are new technologies shaking up what was once a traditional and text-based industry. Comments were introduced to us back in the 90s in blogs, and in the mid-2000s in major news sites. In recent years, many news
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How to Optimize E-Commerce Sales

Tuesday, 16 May 2017 by Heyoya Admin
E-commerce is a booming industry. Last year worldwide sales reached nearly 2 trillion USD. If you have a product or service to sell, e-commerce is an increasingly popular option and often preferred to brick-and-mortar stores. And even if you have a brick-and-mortar store, e-commerce is a great way to reach more customers and minimize expenses
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The future of online advertising

Thursday, 23 March 2017 by Heyoya Admin
Digital advertising is everywhere and in a million different channels. If you are online at any given time, chances are you are basically being bombarded by advertising banners, ads, retargeting email campaigns, clickbait, sponsored social media posts and more. There is so much advertising “noise” out there that most people ignore or at least block
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Solving Friction in E-commerce

Tuesday, 31 January 2017 by Heyoya Admin
At the end of the day, e-commerce and commerce in general, are about the end result, clicking that “buy” button and completing the transaction. But it’s easier said than done and there are several reasons why this last step may not occur. In general, we use the term Friction to refer to any variable, website quality,
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Voice in Mobile Marketing

Wednesday, 25 January 2017 by Heyoya Admin
How many times have you received an automatic recorded voice message, caught on to what was happening, hung up and thought: I hate spam! Some companies think this is a powerful marketing tool but us clients? Not so much. Apps such as Truecaller help us identify spam but it’s still not enough. We like to
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Online Content for the Visually Impaired

Tuesday, 10 January 2017 by Heyoya Admin
In a world where technology is constantly evolving, the web is a necessity in our daily lives. While we take our ability to quickly scan through sites for granted, the layout of content and unclear labeling are some of the biggest barriers for the visually impaired. Many apps and features have already been created in
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Why Customer Reviews are Essential to Ensuring Success

Monday, 09 January 2017 by Heyoya Admin
Customer reviews are more important than ever before. We have seen repeatedly how reviews can singlehandedly make or break a business. And the number of consumers who read and trust online reviews is growing. This is largely down to trust. Customers trust other customers a lot more than they trust retailers and certainly much more
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How to prevent shopping cart abandonment

Sunday, 08 January 2017 by Heyoya Admin
Shopping cart abandonment is a huge problem for retailers, and especially for digital retailers. According to recent research from the first quarter of 2016, an enormous 74.3% of digital carts are abandoned worldwide. In fact, shopping cart abandonment is one of the biggest challenges in the world of online stores. There are many reasons why
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The Psychology of Online Comments

Thursday, 29 December 2016 by Heyoya Admin
When reading an article, many scan through and go straight to the most interesting section: the comments. Once there, the reader will either learn about the different users’ points of view or get frustrated by the irrelevance of the posts. Along with the frustration, there is a bigger question: what is it that makes people
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How to engage sports fans through voice

Thursday, 15 December 2016 by Heyoya Admin
Sports fans in numbers This year has been a huge year for sports with the Rio Olympics, the FA Cup Final, Wimbledon and so much more. One thing is clear; sports fans are a passionate and engaged group of people. In terms of popularity, soccer (aka football if you are from across the pond) remains
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What you can read next

Why voice is a big data goldmine
The future of online advertising
How to create the perfect marketing strategy
Online reviews and why authenticity is your business’s biggest asset

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