Reducing Spam
Wednesday, 28 February 2018
We’ve all encountered spam, the internet equivalent of junk mail, clogging up our email and messaging systems. It has become one of the realities of digital life, and combatting spam has become an industry all its own. For a website owner, after driving traffic to the comment section and encouraging participation from the audience, one
Increase User Retention
Wednesday, 28 February 2018
User retention is an important, but often overlooked, factor in your website’s total traffic. Simply put, user retention is a measure of how many site visitors come back to visit again, or to perform some action on your website. It’s usually a fraction of your total site traffic, but it’s the fraction that generates conversions,
Better Credibility
Wednesday, 28 February 2018
In order to attract visitors and gain traction, you’ll need to remain a credible source for online information. This raises an important question: Just how do you keep your site credible in the public eye? Building Credibility It starts exactly where you think: by building a website with clear, concise, and credible content. Make sure
The Evolution of Online Comments & Spam
Tuesday, 28 November 2017
For years, online comments have remained stagnant and fairly boring. Today, this is not the case and there are new technologies shaking up what was once a traditional and text-based industry. Comments were introduced to us back in the 90s in blogs, and in the mid-2000s in major news sites. In recent years, many news
How to Write Powerful, Catchy Headlines
Wednesday, 27 September 2017
However great your content is, it won’t count for much if users don’t click to read it. You may have spent hours writing the greatest article ever and teamed it up with amazing visuals and the perfect user interface, but your first step is still getting your users to click on your article. If you
How to Create a Community Around Your Blog
Thursday, 14 September 2017
Blogs are great but they go so much further than just creating and consuming content. The words on the digital page are definitely important, but even more important is being able to leverage those words and readers into something bigger: a community. Building a community means higher reader retention, more engaged readers and ultimately more
How to Keep Readers on Your Page for Longer
Tuesday, 12 September 2017
Are you all set when it comes to social media campaigns, adverts and driving traffic to your site? Well, what happens once they get there? Are your readers sticking around and engaging or clicking away in a few seconds? Whatever you do, your main aim is probably to get conversions. This can mean purchases from
How to Dramatically Improve Your Writing
Thursday, 31 August 2017
If you have a blog then writing is at the center of what you do. However good your web platform, graphic design, and advertising, if your content doesn’t stand out from the crowd, people won’t stop to read it. With an increasingly crowded digital world of blogs and bloggers, it’s tough to differentiate. Every potential
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