Online Content for the Visually Impaired
Tuesday, 10 January 2017
In a world where technology is constantly evolving, the web is a necessity in our daily lives. While we take our ability to quickly scan through sites for granted, the layout of content and unclear labeling are some of the biggest barriers for the visually impaired. Many apps and features have already been created in
Why Customer Reviews are Essential to Ensuring Success
Monday, 09 January 2017
Customer reviews are more important than ever before. We have seen repeatedly how reviews can singlehandedly make or break a business. And the number of consumers who read and trust online reviews is growing. This is largely down to trust. Customers trust other customers a lot more than they trust retailers and certainly much more
How to prevent shopping cart abandonment
Sunday, 08 January 2017
Shopping cart abandonment is a huge problem for retailers, and especially for digital retailers. According to recent research from the first quarter of 2016, an enormous 74.3% of digital carts are abandoned worldwide. In fact, shopping cart abandonment is one of the biggest challenges in the world of online stores. There are many reasons why
Why voice messages are so popular
Tuesday, 03 January 2017
Over the past few years, the option of voice messaging has been added to most of the major messaging platforms popular on smartphones such as Facebook messenger and WhatsApp. WhatsApp, which has quickly become one of the most popular mobile apps worldwide, released this feature in 2013 when it reached a whopping 300 million users.
The Psychology of Online Comments
Thursday, 29 December 2016
When reading an article, many scan through and go straight to the most interesting section: the comments. Once there, the reader will either learn about the different users’ points of view or get frustrated by the irrelevance of the posts. Along with the frustration, there is a bigger question: what is it that makes people
Heyoya and TFT Partnership Press Release
Monday, 19 December 2016
December 12th, 2016 Tel Aviv-based technology startup Heyoya is a B2B2C voice comments and reviews platform that allows users to express themselves through voice online. Heyoya will be entering the Indian market this December in partnership with Think Future Technologies, a Gurgaon based CMMI Level 3 certified IT Solutions Company with presence in India, Israel and
How to engage sports fans through voice
Thursday, 15 December 2016
Sports fans in numbers This year has been a huge year for sports with the Rio Olympics, the FA Cup Final, Wimbledon and so much more. One thing is clear; sports fans are a passionate and engaged group of people. In terms of popularity, soccer (aka football if you are from across the pond) remains
Seamless retail: how voice can make your store perform better
Tuesday, 13 December 2016
There are huge differences between the online shopping experience and the real-life brick-and-mortar one. And while the online retail industry has boomed in recent years, and many claims that online shopping is hands down far better than the offline version, there is no real definitive evidence to show that one mode is better than the
How Sci-Fi Predicted Voice Tech
Tuesday, 06 December 2016
2016 seems to be full of exciting new voice tech. There are a whole variety of personal voice assistants like Siri and Cortana. Smart Homes have gotten serious with incredible looking devices like Google Home and the Amazon Echo (both of which are voice controlled) and cars have gotten smarter to the point where ambient
2016: The Biggest E-Commerce Trends